Strategy & Strengths
Growth Strategy
Growth effects interacting in three vectors
With "Service Life Cycle (SLC)" at the core of our business, we are committed to formulate and promote three-dimensional growth strategies in each of the three vectors that interact with each other: “Process“, “Region“, and “Field. This is defined as "Three-dimensional growth".
Expand "Process" where solutions can be provided
Starting from our strengths in "Testing" and "Monitoring ", expand the number of processes we can handle while taking into account client needs.
Increase outsourcing opportunities through a system capable of providing one-stop solutions.
Furthermore, challenge the SS domain (IP creation) as a media content business.
Investment in a risk-reducing structure that allows BPO to be outsourced on a priority basis.
Expand "Regions" through increasing locations and scaling them
Strengthen base building and collaboration on a global scale.
Expect top-line growth from increased opportunities to win projects in localization and culturalization that occur in each region mutually.
Expand “Field" by leveraging knowledge
While maintaining stable stages such as "Games" and "Monitoring“, expand investment in new fields such as "Animation" and "Metaverse" as growth stages based on our know-how.
Growth Trajectory
In 2009, established through a share transfer between Pole To Win and Pitcrew.
Strengthen the business base and carry out mergers and acquisitions, starting from testing and net monitoring, to meet the various challenges that arise in the life cycle of customer products and achieved sustainable growth.
Note: Starting from the 25th fiscal term, the method of yen conversion for revenues and expenses of overseas subsidiaries and the accounting classification of PTW Japan's performance have been changed, but retrospective adjustments have not been made.
Business Expansion Image of the Group
Proactively invest in business growth (strengthening business foundations, DX, new businesses, M&A) in each business by making HIKE a subsidiary in FY2020, entering overseas product business in FY2021 and commencing domestic reorganisation in FY2022.
Aim for sales of ¥100 billion and operating margin of 10% through continuous sales expansion and profitability improvement.
Note: Starting from the 25th fiscal term, the method of yen conversion for revenues and expenses of overseas subsidiaries and the accounting classification of PTW Japan's performance have been changed, but retrospective adjustments have not been made.
Strengths of Our Business
Strengths of Our Business
Accumulated deep knowledge in the game industry due to a track record mainly in testing.
Expansion into e-commerce, Tech, overseas, and media content industries to achieve business expansion into all-round services.
Business Overview
Under the single segment of “Service Life Cycle Solutions“, the Company operates three businesses: Domestic Solutions, Overseas Solutions and Media Contents.
Operations outside of the core Domestic Solutions business have expanded to more than 50% of consolidated net sales.
Note: Starting from the 25th fiscal term, the method of yen conversion for revenues and expenses of overseas subsidiaries and the accounting classification of PTW Japan's performance have been changed, but retrospective adjustments have not been made.
Characteristics of Our Business
Hold solutions for client's Service Life Cycle and provide from all phases.
In Media Contents, the Group has achieved a cycle of business expansion linked to domestic and overseas solutions through IP production, including contracted animation production and game publishing.
Service Life Cycle and Needs
The five phases that occurs commonly in all services from "start to end" is defined as the Service Life Cycle.
With many companies now having limited resources and knowledge, needs are arising at every phase.
Service Life Cycle Solutions
We provide solutions to the needs that arise at each phase of the "Service Lifecycle".
We have established a one-stop system that enables us to provide a one-shot services as well as to undertake all services as a single contract.
Domestically, each process is provided by Media Contents and Domestic Solutions, while overseas, all phases are combined into Overseas Solutions.
